Microsoft’s Mixer streaming platform is making a bigger splash in the live event game with a new tournament series starting this week featuring Fortnite player Tyler “Ninja” Blevins. Called Ninja Battles Featuring Fortnite, the weekly tournament series will take place starting this week on May 28th and lasting every Thursday through July, reports Deadline.
The event will be hosted on Ninja’s Mixer channel, which is the platform’s most popular channel since the streamer left Twitch last August to join Microsoft’s competitor as part of a lucrative multiyear streaming deal. Ninja’s high-profile departure, orchestrated in part by his team at the management company Loaded, inspired a wave of new contracts spanning the entire live-streaming ecosystem. In the months after Ninja left Twitch, several popular gaming entertainers followed him and signed new deals with other streaming platforms.
Just in the last few months alone, Twitch and YouTube have locked down popular creators like Imane “Pokimane” Anys and YouTube megastar Felix “Pewdiepie” Kjellberg to their respective platforms.
Ninja Battles Featuring Fortnite will feature $400,000 in prize money and bring together 60 Fortnite pros and other big names in the Twitch and broader live-streaming world, including Nicholas “Nick Eh 30” Amyoony, Fortnite World Cup champion Kyle “Bugha” Giersdorf, and Faze Clan streamers Nate Hill and Soleil “Ewok” Wheeler. Everyone will be streaming from the comfort of their home during the pandemic.
Ninja will of course be a centerpiece of the event, which is being co-produced by Ninja himself and his management team Loaded. He’ll participate in the competitions, while popular community members “BallaTW” and “MonsterDface” will commentate. Notably, Ninja was the first streamer to host a live and in-person Fortnite tournament in early 2018, just months after the game first came out and long before developer Epic Games formed an official esports circuit for the title.
“I joined Mixer to push boundaries, create different types of streaming content and interact with fans in new ways,” Ninja said in a statement. “Ninja Battles brings a new kind of gameplay to the community. I am excited to share this competitive experience with my fans as well as have my fellow gamers and friends participate.”
Update May 27th, 3:51PM ET: Clarified that Loaded is a management company.